CRM Life Cycle for Enabling Manufacturers to Fully Harness Salesforce


Proper implementation of the Customer Relationship Management (CRM) life cycle goes a long way in enabling manufacturing organizations to provide hassle-free experiences to their customers. It empowers the businesses to track their interactions with their customers at each touchpoint, with a high degree of efficacy, thereby ensuring delightful experiences.


For decades, companies in the manufacturing sector across the world have used the CRM lifecycle comprising of 5 stages viz. discovery, sales, fulfillment, service and rediscovery. At Solunus, our experts have customized this 5-stage CRM life cycle to meet the specific requirements of organizations in this key industry.


Today, we’ll examine the CRM lifecycle adapted for the manufacturers and how it helps them build strong customer relationships and achieve success.

CRM Life Cycle for Manufacturing Sector

As you can see, Salesforce can be leveraged to seamlessly implement the CRM life cycle. Most manufacturing firms utilize Salesforce to complete a few phases of the life cycle but are unable to execute all phases using the innovative platform. We help overcome this problem and help manufacturers fully harness the power of Salesforce to implement all phases of the CRM life cycle with minimal effort and expenditure.


Hope you enjoyed this infographic. How do you implement the CRM life cycle.


What You Can Expect by Partnering with Solunus

  • 70% Increase in Work Order Processing Efficiencies.

  • 60% Reduction in Manual Processing of Tasks.

  • 360° View of Operational and Sales Data.

  • 90% of Customer Complaints Are Resolved on the First Contact.

  • 47% Increase in Productivity of Service Reps.


About Solunus

Solunus is a dedicated Salesforce partner organization, headquartered in Dallas, Texas. Our unrelenting focus on comprehending the unique needs of our clients coupled with our unrivaled expertise of the Salesforce platform enables us to deliver the perfect solutions that create the best value for manufacturing firms.

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